iLottery
Your Ticket to Lottery Transformation
Welcome to the future of lottery with Allwyn’s cutting-edge digital lottery platform. Our comprehensive iLottery solution is designed to revolutionize lottery operations, either as part of a full technology transformation or as an enhancement to your existing ecosystem through integration. Built on decades of industry experience and supporting one of the world’s largest lotteries by transaction volume, our platform provides the secure, stable, and scalable foundations you need to thrive in the digital age.
Our iLottery platform features a flexible, infrastructure-independent architecture designed to integrate effortlessly with the existing platform and ensure operational integrity.
PAM
Elevate player management with Genesis Player Account Management (PAM). Genesis PAM is designed for ease of use and offers real-time insights, secure handling of player data and authentication, efficiently manages all monetary transactions, including deposits, withdrawals, and the distribution of winnings, with real-time financial reporting.
Genesis PAM is fully integrated within the Allwyn ecosystem, or it can be integrated as a modular solution alongside your current technology.
Designed with scalability, growth, and responsiveness at its core, Genesis PAM facilitates seamless integration with third party applications, and can be tailored to comply with specific requirements, regulations, and policies. Key capabilities and integrations are listed below.
Player Accounts
Register, authenticate and manage accounts through intuitive processes that put players in control of their information and data. Genesis PAM includes secure logins with MFA, biometric login and personalized account settings to enhance the player experience.
Know Your Customers (KYC)
Anti-Money Laundering (AML)
Protect your business with our advanced AML solutions, designed to detect and prevent financial crime in real-time. Stay compliant and safeguard your reputation with technology that minimizes risk and meets regulatory demands.
Responsible Gaming
Foster a safe gaming environment with our responsible gaming toolkit. Ensure players feel secure and in control through limits, exclusions, play session reminders and more. Monitor behavior and promote healthy habits to protect your players and achieve the highest levels of compliance.
Promotions
Boost player engagement with fully integrated promotions. Manage targeted campaigns, bonuses and rewards using real-time insights to deliver effective, personalized promotions that drive growth and retention.
Payment Options
Our Payment Card Industry (PCI) – compliant platform gives operators and players the payment choices they demand. Via our existing Payment Service Provider (PSP) integrations or the PSP of your choice, we include all major credit and debit cards, digital wallets such as Apple and Google Pay, banking transactions and check printing by default, and our open architecture allows access to any existing or future payment options.
Player Wallet
Players can easily deposit funds, play a range of games, and receive their winnings automatically. You’ll have a clear view of every transaction and the ability to adjust balances quickly and securely, making the entire process simple, transparent, and reliable.
DBG
A sophisticated and modular platform designed to support the sale, management and prize fulfilment of draw-based games (DBGs) within an iLottery ecosystem. Genesis DBG’s primary focus is to establish secure, efficient, and flexible digital wagering against any central gaming system, ensuring parity with retail operations.
Central Gaming System Agnostic
Genesis DBG is designed to integrate seamlessly with any central gaming system (CGS), future-proofing your business against technology change and giving you access to a broad range of CGS options.
Subscription Management
Enable players to never miss a draw, with easy to manage subscriptions, choosing between fixed or indefinite subscription lengths; paying automatically by card or digital wallet; and playing within responsible gaming limits.
ICS Integration
Ensure industry-standard compliance and oversight of gaming and financial activities via out-of-the box integration with leading ICS provider Elsym or a simple integration with the ICS provider of your choice.
Game Management
Genesis DBG’s flexible game definition framework and built-in change management minimizes effort and impact when introducing any new draw games, modifications, or retirements. Enhance your online DBG portfolio without limitations.
Integrated Promotional Raffle Engine
Run second chance draws across digital and retail channels, or reward any player actions with automatic raffle entry, supporting dynamic and engaging promotional strategies that may not require a monetary transaction.
Shopping Cart
Provide a familiar eCommerce checkout process for your players with our integrated shopping cart feature. Our cart allows players to buy multiple products with a single checkout, using the payment method of their choice, and incorporates promotions, bonuses, credits, vouchers and direct purchases.
Command, our Back Office tool, gives you full visibility and control over all areas of the Allwyn digital ecosystem, including player accounts, eInstants, bonuses and promotional raffles. Control all aspects of the platform from one secure, powerful and intuitive interface with role based access control (RBAC), full auditability and reporting.
Administer Player Accounts
View and edit full player profiles, including player support functions such as ID verification, account suspension and unlocking, and financial adjustments. Enforce gaming measures such as limits and exclusions and much more.
Control eInstant Games Centrally
Manage activation, implement game rotation strategies, order your game catalog and stay on top of your portfolio’s performance.
Manage Bonuses and Rewards
Run targeted promotions and bonuses to reward continued engagement. Track and manage player engagement and promotion expenditure, create challenges, run competitions and keep your players coming back for more.
Manage Promotional Draws
Set up and manage promotional raffles, competitions and second chance draws. Control your draw schedule, track entries and draw progress, run draw procedures, view winners and initiate prize fulfilmentCreate new and engaging experiences for players with the ability to set up and manage promotional raffles, competitions and second chance draws. Control your draw schedule, track entries and draw progress, run draw procedures, view winners and initiate prize fulfilment.
View Audit and Approval Trails
Keep your organisation compliant and secure with approval workflows and full audit capabilities. Track activity by players, admins and the system itself, with pre and post-change data, searching and filtering by date and action types, to help find changes, support your players and resolve issues faster than ever.
